When we advance the plan to the implementation stage we will work with a design team and a group of community stakeholders to actually choose the design.Ĭlick here for a copy of the MaWayfinding presentationĬlick here for a copy of the final Wayfinding Plan These are only an example provided to illustrate the concept. The plan below identifies different levels of signage, ranging from the greater city recognition “Welcome to Brockton” through the district identification, “Downtown Brockton” or “Campello” to the destination acknowledgement, “City Hall,” “Train Station,” “Library.” The plan also shows two different concepts on how these signs could look. 24, how do I get downtown (or any other location in the city).” Wayfinding is just a fancy word for how we orientate ourselves to a physical space and travel from place to place. It’s for these reasons we are embarking on a new Wayfinding Plan for the city.
When traveling in the city, it’s not uncommon to back track, cut through parking lots or make four right turns to take a left. There are no east-west streets by that bisect the city and only one north-south road (Main Street) that does so. As you know, finding your way around Brockton is not easy, even for a lifetime resident.
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